At Super Lawyers we’ve been busy looking for ways to maintain our competitive advantage and provide a better user experience for our visitors. Roughly a year ago we made enhancements to the SuperLawyers.com attorney directory result pages to provide a more relevant search for consumers and referring attorneys using our online directory.
In a competitive legal directory industry, we are pleased to see our improvements have increased visibility for our customers across the board. In fact, the SuperLawyers.com directory traffic increased 150% in March 2016 when compared to May 2015.
In addition to the high ranking of our directory in search results, there are several other good reasons to incorporate legal directories into your online marketing strategy. From direct referrals, to backlinks to your website, to managing your reputation online, directories are the place to see and be seen.
And when it comes to securing a spot at the top of the SuperLawyers.com directory there is no better way than two distinct advertising opportunities: TopSpots and Spotlights. Both products allow you to target clients by practice area and geographic location as well as contain key information such as your firm’s name, location, phone number and a brief tagline.
As an added bonus there is now additional inventory in our SuperLawyers.com attorney directory: TopSpots now provide top-five placement and our brand new Spotlights offer secondary placement. With TopSpots or Spotlights, your attorney profile search result will be one of the first listings people see when they search in the Super Lawyers directory.
So don’t delay, act now to bolster your presence in the SuperLawyers.com directory.