Posts tagged "Super Lawyers Marketing Solutions"

Law Firm Reputation and the Affluent Legal Consumer

Reaching affluent legal consumers can appear daunting. They are deliberative in their decision making and they often adhere to the adage "you get what you pay for." They are interested in an accomplished attorney with expertise in handling their specific legal needs. However, as a Super Lawyers or Rising Stars selectee, you've already got the expertise and reputation to be trusted. If you focus on the right things in your marketing efforts, you can expand your firm's visibility with a highly valued clientele.

Calls-to-Action: Two Ways to Create an Effective CTA

When you're spending money on print marketing and creating a message for potential clients about how you can solve their legal problems as a Super Lawyers or Rising Stars selectee, missing a compelling call-to-action leaves a consumer with nowhere to go.

Case Study: Reaching the Right Clients

Attorneys want the phone to ring, signaling a steady stream of clients. But what happens when you don't just want a bunch of cases, but the right ones? What if you're looking to grow, but within a specific market?

Take Your Directory Listing to the Next Level

Spring has sprung. Well, actually winter is holding a little longer than expected in many parts of the United States. But that doesn't mean you can't find ways to send your law firm's business into full bloom.

Use Your Expertise to Gain New Clients

As a lawyer, you have a unique set of skills and knowledge. In your practice area, you've developed enough confidence and wherewithal to become trusted by peers and clients. If you're a Super Lawyers listee or Rising Stars selectee, you have even more evidence of a top-notch reputation.

Your Marketing Is Bigger Than You Think

Working in a small town shouldn't shrink your thinking. You've been chosen as one of the top 5% of lawyers in your region as a Super Lawyers selectee, or one of the top 2.5% of attorneys as a Rising Stars selectee. There's nothing small-time about that.

Making the Most of Your Super Lawyers Directory Listing

Did you get selected to a Super Lawyers or Rising Stars list, but the magazine in your state doesn't publish for a couple months? Now is the time to stake your claim in the SuperLawyers.com directory, the quickest way to spread the news about your selection and persuade potential clients to contact your firm.