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Federal Lawsuit Challenges New Louisiana Advertising Rules

Federal Lawsuit Challenges New Louisiana Advertising Rules

The Louisiana Supreme Court’s new rules governing lawyer advertising impose an unconstitutional restriction on free speech according to a complaint filed by Public Citizen and two Louisiana attorneys in U.S. District Court for the Eastern District of Louisiana.

The new advertising rules, set to go into effect Dec. 1, would be among the most restrictive in the nation. They would bar a wide range of advertising practices such as the use of testimonials, actors, reenactments, and the utilization of nicknames, monikers, mottos, or trade names that state or imply an ability to obtain results in a matter.


In addition to the Louisiana Attorney Disciplinary Board, also named as defendants are Billy R. Pesnell in his capacity as Chair of the Board and Charles B. Plattsmier, as Chief Disciplinary Counsel of the Board’s Office of Disciplinary Counsel. 

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