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Super Lawyers in the News: Uber, GoFundMe Campaign and Dean Strang
Super Lawyers Business Edition is a trusted legal resource for small and medium-sized businesses needing quality legal counsel. This directory makes it easy for selectees to connect with potential clients and referring attorneys on a local and national scale by putting your name in the hands of key decision-makers responsible for legal hiring.
This exclusive directory is distributed to over 55,000 presidents, CEOs and legal influencers, as well as 5,000 attorneys, and allows selectees in a business-related practice area to reach a massive, ready-to-hire audience and expansive attorney referral network. For selectees specializing in a consumer-related practice area, Business Edition provides a unique opportunity to get in front of an otherwise elusive audience of business professionals seeking an array of legal services.
For Northern California litigator, Matthew Pavone, this publication has been invaluable in spreading the word about his solo firm to small and mid-sized companies. "Super Lawyers Business Edition has helped me expand my practice by presenting my qualifications to a wider audience of potential clients and referral sources than I could have ever reached on my own."
Here are three benefits selectees can gain from advertising in Business Edition:
Exclusive Listings: This advertiser's-only directory features listings for attorneys selected to a 2017 Super Lawyers list in a business practice area. Only those attorneys who fit these criteria and have expressed interest in growing their practice by advertising in print or online will receive a complimentary listing.
Stand Out with an Advertisement: For attorneys selected to a 2017 Rising Stars list or who specialize in a consumer practice area, this publication provides a unique opportunity to stand out with a print advertisement and reach an audience they would typically not have access to.
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Time is running out to secure your spot in this trusted legal directory! Schedule a meeting with your Associate Publisher to discuss how you can stand out to this highly targeted audience today.
How to Build a Pro Bono Effort From Scratch
From community newspapers to The New York Times to television spots as legal analysts our Super Lawyers selectees stay busy outside of the courtroom. As an ongoing blog feature we wanted to keep you up-to-date on their happenings each month. Here is recap of what transpired in August.
Rosalyn Sia Baker-Barnes, daughter of Palm Beach County Circuit Judge Moses Baker and a longtime Florida Super Lawyers/Rising Stars listee is the first black woman elected to lead the Palm Beach County Bar Association. The plaintiff's personal injury attorney at Searcy Denney Scarola Barnhart & Shipley plans to spotlight community service done by local lawyers. http://bit.ly/2xATBRR
Northern California Rising Stars listee Cody Harris responded to a planned extremist rally by launching an "Adopt-a-Nazi (Not Really)" GoFundMe campaign, to benefit the Southern Poverty Law Center. The Keker, Van Nest & Peters LLP attorney's campaign raised more than $160,000 in about 10 days and went viral, becoming a trending hashtag on Twitter. http://bit.ly/2vMEORV
A big congratulations goes out to incoming Inner Circle of Advocates President Joseph A. Power, Jr. of Power Rogers & Smith, LLP in Chicago. In the 2007 edition of Illinois Super Lawyers, Power spoke to us about his legendary personal injury practice and the case that eventually brought down Gov. George Ryan. http://bit.ly/2wznXHp
Longtime listee Theodore J. Boutrous, Jr. of Gibson, Dunn & Crutcher LLP Careers in L.A. helped San Francisco-based Uber win a victory at the U.S. 2nd Circuit 3-0 today. Overturning a lower court decision, the court ruled that online contracts and hyperlinks constitute proper notification to customers waiving the right to sue. http://nyti.ms/2wezY4D
Dean Strang has joined the Innocence Project defense team of Richard Beranek, who in June was released from his prison sentence for a rape conviction after 27 years. State prosecutors have four months to decide to re-try the case against our 2016 cover subject. http://bit.ly/2wa2IuL
Above are just some of the fascinating stories our list selectees are a part of every month. To keep up with more Super Lawyers news follow us on Facebook and Twitter.
In the past two posts (here and here), we've talked about the pros and cons of pro bono. The newest Super Lawyers Playbook, Doing Good While Doing Well: A Road Map to Success with Pro Bono, shows that the pros outweigh the cons-if you manage your practice right.
That management begins when you embark on pro bono work for the first time. There are countless good causes and organizations to support. Where do you start?
The best place to start is with motivation. If you have a solo practice, what causes are closest to your heart? If you run or are a part of a larger firm, then ask that question of the attorneys who might be the best candidates for performing pro bono work. What issues are they most passionate about? What causes get you really geared up in the morning or keep you up at night?
There's no shortage of people, organizations and causes needing legal help these days. Case in point: Both legal-aid services and the court system rely heavily on volunteer lawyers to help meet the needs of underprivileged clients. But while many folks qualify for legal aid, funding for the program remains tight.
Since the need for pro bono attorneys is so great, it can be tempting to take on a lot of work. But giving into that temptation can derail your good intentions.
Steve Marchese has been there. As pro bono director at the Minnesota State Bar Association. this former business litigator knows that it's easy to get overwhelmed by the options. "With the inherent need for this type of work, I at times see endeavors sort of self-destruct, because firms try to help too many," Marchese says. "When starting out, I think it's prudent to select one effort or organization to build a sense of commonality within the firm."
So it's crucial that you focus on just one or two causes, at least at first. Serving a well-chosen cause can do real, sustainable good for both the beneficiaries and the firm.
Among other benefits, pro bono work gives attorneys a golden chance to build esprit de corps. It provides plenty of opportunities for collaboration and sharing knowledge, assets that the firm can build upon, going forward. Staffing pro bono projects with a well-chosen mix of veteran and newer attorneys can promote collegiality. This also allows those newer attorneys to develop their client relations, file management and oral advocacy skills under the guidance of experienced mentors.
Dedicating additional resources to volunteer legal work may seem daunting. But putting a plan in place built on the motivations of you or your firm's attorneys can make that easier-and be a big help to those who need it.
Convinced? You can dive deeper into the subject by downloading the new Super Lawyers Playbook on pro bono best practices. Done right, there's a great deal of good you can do. The new playbook can show you the best practices for your practice's good works.